The pilot project 'moovel' started in Stuttgart and Berlin in 2012 with the aim of making life simpler for the cities' inhabitants and showing them new ways to make their way around. The name moovel contains elements of the words "move", "well" and "nouvelle" and is intended to embody "making good progress" in the urban environment. The central idea behind moovel is linking information from different mobility providers. Carpooling, public transport options, and carsharing and taxi services are bundled in the app and can be compared, making it easier for the user to decide how to travel. The project has continued to grow.
Standardised, simple & intuitive!
moovel offers a standardised, simple and intuitive user interface, despite the differences between the various different means of transport. In a search field [Where do you want to go?] the user sets the start and end point of the journey. The app then looks for the fastest connection, including what it would cost the user. A map overview provides information about the different means of transport in the user's immediate vicinity.
An example: You are standing at Mercedesstrasse 137 in Stuttgart and enter "Jahnstrasse Stuttgart" in the search field. Click on "Search" and the app will start searching. Within seconds, the different options are displayed - including on foot, on the underground, by S-Bahn, by bus or by taxi. Detailed information is available for each option. According to moovel, the combination of walking, S-Bahn and underground will take 51 minutes, and the fare will be € 2.75. As an alternative, the nearest car2go is around seven minutes away – including the walk, moovel calculates that this way the journey will take just 22 minutes. The price here, however, will be around € 4.26, slightly higher than using public transport. If there was a hire bike or taxi near the starting point of the journey, these options would also be displayed, along with the journey time and cost. Naturally, you can also change the starting point for your journey during the search.
In the end it is of course up to the user whether to go for the quickest, cheapest, most convenient or most eco-friendly means of transport. But the moovel mobility platform can help you with your decision.
moovel is growing
At the outset, moovel was available in the Greater Stuttgart and Greater Berlin areas. Over the past few years, however, it has expanded to numerous other cities. The advantages of the app increase with the number of partners involved in the cooperation. In Greater Stuttgart, for example, it includes the public transport organisations Stuttgarter Straßenbahnen AG (SSB) and Verkehrs- und Tarifverbund Stuttgart GmbH (VVS) as well as myTaxi, the bike sharing scheme nextbike and the carsharing provider car2go. If there is an air pollution alarm in the regional capital, the app will inform the users too.
In Berlin, moovel works with the public transport organisation Verkehrsverbund Berlin-Brandenburg. myTaxi and car2go are also integrated into the mobility platform here. Other partners are supposed to follow. Because the more partners that join the moovel mobility platform, the higher the probability that the search results will meet the needs and wishes of the user. This in turn will make the app more attractive to users. There's only one thing that moovel can't do: display safe and less safe traffic spots. But that's where the MobileKids Safety Map app comes in.